Joule’s Brewery is bringing back a much-loved favourite, Stone Ale, with a fresh, modern twist. Introducing Stone Haze, a golden, hazy session IPA that celebrates our heritage while embracing a vibrant, hop-forward style.

If you loved Stone Ale before, you’ll find plenty that feels familiar, the same pineapple and grapefruit notes, the same easy 4.1% ABV, but now with more hop character and a smooth, hazy pour that’s impossible to resist.

We are excited to debut Stone Haze at Crown Wharf, Stone, on the 13th September 2025, a fitting homecoming for a beer whose name honours an original heritage brew from John Joule & Sons. Over the years, Stone Ale has evolved, and this rebrand captures that journey perfectly. Our tagline, “Crafted for the Journey”, is a nod both to the beer’s history and to its bold, new hop character. 

Crown Wharf will be giving out free pints and free branded merchandise to the first people who order Stone Haze at the bar on launch day. You can also expect live music and exciting food specials to celebrate the beer’s release. More details about the event can be found on their social media.  

The new Stone Haze keeps what made the original Stone Ale a favourite, but turns up the vibrancy, hazy, golden, and brimming with bright bursts of pineapple and zesty grapefruit, juicy citrus hops, and a touch of malt sweetness for balance. Smooth, refreshing, and perfect for any occasion. 

Georgia Charlton-Briggs, Brand Manager at Joule’s Brewery, said: “The Haze series has been an exciting new chapter for us. When we reworked Hawaii Haze earlier this year, it became one of our most popular beers and saw an incredible 105% increase in volume. That response showed us how much our customers enjoy seeing classic Joule’s beers evolve, and Stone Haze is the perfect example. This rebrand means a lot to us as a brewery and as a team, it really is crafted for the journey.” 

James Hunter, Head of Production and Distribution, added: “Stone Ale has always been a well-loved brew and it has been a real pleasure to give it a modern update. We kept those signature pineapple and grapefruit notes but added more hop character to make it a vibrant hazy session IPA. We can’t wait for people to try it.” 

Tasting Notes
Stone Haze takes our much-loved Stone Ale and gives it a fresh new twist, hazy, golden, and brimming with flavour. Bright bursts of pineapple and zesty grapefruit fill the aroma, followed by juicy citrus hops and a touch of malt sweetness for balance. Smooth, vibrant, and refreshing from first sip to last. 

  • Look: Golden, Hazy 
  • Smell: Grapefruit, Pineapple 
  • Taste: Pineapple 
  • Bitter: 3.5/5 
  • Sweet: 2/5 

Stone Haze will be pouring at Crown Wharf from launch day, before rolling out to Joule’s Taphouses across Shropshire, Staffordshire, and beyond.